Archive - Whippet Whippet

Enter Zooplus. How it uses info hierarchy and copy for a great user experience.

The pet app that delivers more than just dog food.

Jul 2 •

June 2025

No one is booking a demo with you. What now?

SaaS founders, this one's for you.

Jun 4 •

February 2025

The easy way to track UX content changes

Avoid the merry-go-round of content changes by tracking everything in one place.

Feb 20 •

January 2025

Nobody reads online anymore. So you just shouldn't bother.

The Zuck doesn't think we need content moderation and no one reads online anyway so let's all just stop bothering.

Jan 29 •

Big, bold, and boring...? Why transactional emails deserve more love.

The less interesting sibling to marketing emails? No way!

Jan 22 •

January 2024

Onboarding 101: is three the magic number?

Onboarding journeys are typically made up of three screens. But why? And is there a more effective way to onboard users?

Jan 19, 2024 •

The freelancer series: Onboarding a new client. What I ask and why.

Working with a new client can be nerve wracking, make it easier by asking the right questions at the start.

Jan 11, 2024 •

The anti-trends of UX in 2024

Because UX is not about following trends, it's about doing the best for your users.

Jan 4, 2024 •

December 2023

November 2023

The freelancer series: Going it alone. 8 things you should know when freelancing as a product and content designer.

A love letter to product design.

Nov 28, 2023 •

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